Sunday, December 6, 2009

Do you know this term?


Know it? It's a Hindi term and soon everyone will be using it alongside Six Sigma, TQM, kaizan and other popular business strategies.

"Jugaad", pronounced "joogard", implies the combination of simplicity and innovation. Considering that those two terms seldom go together, "jugaad" will strike many as refreshing. Imagine, innovation AND simplicity!

What else will accompany simplicity? How about inexpensive! American companies, especially those that embrace the management flavor of the day, will go for "jugaad" in a big way. It will mean asking employees to innovate in the moment. This will especially help in customer service as companies empower (sound familiar) employees to find solutions on the go.

Customers will like it and "juggad" will fuel America's (appropriate) return to simplicity. As Da Vinci said, "Simplicity is the ultimate sophistication." He said that long before Einstein said, "Everything should be made as simple as possible, but not simpler." But, both were right. Nothing looks better (or simpler) than a pretty woman in a black dress!

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